Semiotics

During this task we were asked to choose a film poster of our choice and analyse

the poster adding connotations and denotations to the image.

Connotations:

This film poster of 'Fast and Furious' is clearly showing us a variety of clues towards the type of

genres we can see in this film. The poster is showing a foreground focus onto a shotgun and military soldier,

this signifies violence and power. Also there is a clear view of multicultural people with the

caption 'all roads lead to this' showing how all the characters are like family. Also the font used for the title of the poster is showing a metallic appearance with a clear focus, this suggests that the film will contain physical factors that have a strong representation a feature in the film

 Denotations:

From this film poster from 'fast and furious' we can see multiple different people standing in powerful stances together. As well as this we can clearly see each individual character is in either casual, military or business clothing. This film poster is showing a foreground image of characters of a physical presence with weapons in the hand of two of them, finally this image shows in the background a large city and a caption of 'all roads lead to this', giving reference to roads leading to the city and friends. As well as this the contrast of foreground and background colour is revealing how the violence (dark) will eventually reveal a brighter outcome that brings the group together.