Audience

Audience

I believe that the content is created by the media, however is heavily influenced by the audience and 

generation of the audience. This is because the media decides on what audience age and gender they

are targeting, but the audience will influence there choice of outcome and this is always occurring.

• Can the media exist/function without an audience? Can an audience (public) exist/function without media?

I feel that there cannot be an audience if there is no media, however the media exists because they are 

targeting certain groups of people, these people then become an audience. So therefore without the 

media targeting certain groups of people there cannot be an audience.

• Who is more powerful: the media or the audience why/how?

The audience is the most powerful in multiple aspects, this is due to there ability to influence the medias

choice and decisions for there outcome, however the media can have an effect of an audiences outlook 

and opinions.

• Can the media control an audience?

With the audience influencing the medias outcomes, the media can however play a big part in wether the 

audiences opinions change or not.